Mastering the Art of Incorporating Evidence in Persuasive Writing

When it comes to writing a persuasive essay, one of the most important aspects is the evidence you use to support your arguments. However, not all evidence is created equal. To make a compelling case, you need to incorporate evidence that is verifiable, quantifiable, and believable. In this post, we’ll discuss how to elegantly incorporate evidence in persuasive writing and share some tips to help you succeed.

The Importance of Evidence

The evidence you use in your persuasive essay is crucial to making a strong argument. In fact, according to a survey we conducted in 2021 on successful students, over 97% of students who scored an Above Average or better in their persuasive writing exams included at least one piece of evidence in each of their body paragraphs. However, not all evidence is created equal. Great evidence has three key characteristics: verifiability, quantifiability, and believability.

Tips for Incorporating Evidence in Persuasive Writing

1. Use legitimate sources: The best evidence comes from reliable sources such as the World Health Organisation, the Australian Bureau of Statistics, Harvard University, etc. Make sure your evidence comes from a credible and reputable source.
2. Use measurable statistics: Use statistics that can be measured, such as percentages, numbers, or specific data. This will make your evidence more compelling and convincing.
3. Be creative but believable: You don’t need to know all the facts, but you should still sound like an expert. Be creative with your evidence, but make sure it’s believable and doesn’t sound like fake news from a toddler.

Using evidence effectively is a crucial aspect of writing a persuasive essay. By incorporating verifiable, quantifiable, and believable evidence, you can make a compelling case for your argument. Remember, the evidence you use can make or break your essay, so choose your evidence carefully. Want to know more? Download my persuasive writing guide! It’ll take you through the TEEL structure that is the best way to score a superior on the selective entry exam.